One week I’m banging on about the joys of shooting old-school (skool) film, this week I’m talking about this frightfully modern video fandango.
In November 2020 I blogged about my video progress and things have, well, progressed! I now have a couple of small projects under my belt, one delivered and one still ongoing, and more in the pipeline. It’s been a massive learning curve, but I’m enjoying the challenge and the new creative direction.
For many years I held off getting into video because I had no personal need for it and enquiries from clients asking if I did it numbered single digits per year.
Then towards the end of 2019 enquiries seemed to grow. Mostly from clients who were already working with me for their stills as they wanted to add video to their marketing toolkit.
And then 2020 happened, and we all know what that meant. So during the first lockdown I investigated, cogitated and decided to learn the basics and see where it took me.
Of course as a stills photographer I already had many of the basics, but video is obviously a lot more than just pictures which move, and I’m not just talking about the addition of sound here either.
A New Energy
I’m glad I got the ball rolling because as we’ve emerged from the latest lockdown, client work has really sprung back to life and it’s including a lot of video.
While I’m keeping it fairly simple at this stage (sit-down interviews, testimonials and informational clips), as my abilities and capabilities grow I’ll be able to cover a wider variety of briefs.
In the meantime I’m cramming to learn editing as I know that will make me a better camera operator, just as learning to picture edit made me a better photographer when I was starting out in stills.
As ever, keep watching this space for further updates on this new direction and if you’re a business looking to step up from iPad videos to something more polished, drop me a line and let’s talk.