From BTS to ECG, MRI to ICB – it’s all happening here!

First of all, apologies for the extended radio silence, I’ve been having an unusually busy time. There are reasons behind this which I will save for another time, another blog post.

Suffice to say, Google might have been disappointed by my lack of posting; my handful of loyal readers on the other hand might have enjoyed the quiet.

While much of my recent photography work hasn’t lent itself to sharing, there is one completed project worth a mention: a series of images taken around the local(ish) area of newly-installed Community Diagnostics Centres. This is work I’ve undertaken for NHS Bath and North East Somerset, Swindon and Wiltshire Integrated Care Board.

The brief was to visit the various hospitals and health centres in Bath, Salisbury and Swindon where new diagnostics facilities have been set up so patients don’t have to travel so far for MRI scans, respiratory tests, CT scans and the like. It’s a multimillion pound investment making testing facilities more accessible to a greater number of people.

What is always rather fun these days is when I’m asked if a few Behind The Scenes (BTS) photos are ok. This usually involves me being photographed while I’m setting up and taking pictures.

I’m fine with this as it helps the client with their social media, and most are happy to give me a mention too.

This set includes the BTS photo followed by the shot I was setting up, and a couple of further images taken during my visit to the rather swanky Sulis Hospital in Peasedown St John near Bath.

 

Case Study: Local NHS photography project

Sometimes I get a brief which sets a tone and style, but still leaves me plenty of room for creativity. This is always very rewarding work, but carries with it that extra frisson of responsibility – what if my pictures aren’t what the client envisaged? What if I stray off-piste? And in today’s example, working with NHS Bath And North East Somerset Clinical Commissioning Group (NHS BANES CCG for short) I knew I had to get each shoot right first time as public money has to be spent very wisely.

NHS BANES CCG needed fresh images for their annual review and new website. In the past they’d used stock imagery quite heavily, but there was a recognition that people engage better with pictures which are clearly not posed by stock models. Also, as useful as stock images can be for some applications, they can’t reflect all the subtle uniqueness of a local health service, and so I was approached with a view to getting the ball rolling on a new image library which their designers and PR managers could draw on as required.

I was sent to cover various events and illustrate different services within the CCG, but apart from an expressed wish to see light, engaging images with backgrounds knocked out of focus to emphasise the people, I was pretty much left to cover these sessions using a combination of set-up poses and fly-on-the-wall techniques.

Probably my favourite of all the photo sessions was the morning I spent with the Singing for the Brain group, who meet weekly and give those with dementia and their carers a chance to socialise and stimulate their memories through singing and fun activities. Capturing the pleasure on the faces of people as they met for tea and cake, and then when they got into the singing session, was really up-lifting.

The team I worked with were very pleased with what I turned in and I’ll be gradually adding to their library in the year ahead, so I’m looking forward to finding out even more about what the CCG does, meeting the people who run the services, the people who benefit from them and creating pictures which encapsulate the whole story.