Working Effextively

If you look at my corporate communications photography you won’t see much in the way of special effects or filters. I would describe my style as clean, bright, modern and (influenced by my news background) mostly un-touched by stylistic manipulations.

That isn’t to say I don’t appreciate the work of photographers whose images might be more stylised in their finish, but it has to be done with purpose, consistency and definitely mustn’t be overdone. So it’ll be interesting to see if the release by Google of their Nik Collection imaging software as a free download (up to now it’s been a relatively expensive suite of editing tools) will have a noticeable effect on many professional photographers’ portfolios.

Will there be a rush to explore and play with the multitude of effects (believe me, there are many, possibly hundreds), each tweakable to one’s heart’s content?

I decided to download the software myself and have a play. After all, I am sometimes asked to do black and white conversions; this requires more than just removing colour from an image. I’ve always been happy with how I do this in Lightroom, but could the Nik Silver Efex Pro plugin for Lightroom enable me to do this better or quicker?

The other plugin I wanted to try was the Analog Efex Pro 4 part of the suit as I wanted to see if there were colour treatments which might suit some of my clients looking for a particular look for the web or brochure images.

The gallery on this page shows some of the results of my “playing about.” I’ve included one version which shows what can happen if you just apply one of the automated effects without due care and attention. I’ll leave you to guess which one it is.

Roll your mouse over the preview images to see what software was used and click on an image to see it larger.

I have to say that in my limited time using the software I’ve found the vast majority of it to be surplus to requirement, but then there are always great swathes of any imaging software which most photographers never use, it’s just a matter of finding the useful bits and sticking to using those.

Perhaps a bigger issue for me, and I’m willing to accept this might be a novice mistake, is that I can’t see how to apply edits across a range of images in one go, known as synchronising in Lightroom. I’m assuming there is a way of doing this (maybe saving edits as a preset?), but if not then it could mean using any of these editing tools is going to be long-winded for anything other than occasional, individual files.

On a lesser note, the difference between a Lightroom mono conversion and a Silver Efex one seems to be a matter of preference and probably some more tweaking in the software. If there isn’t an easy way to synchronise adjustments across images within the Nik software, it’ll be of little benefit.

I suspect I will turn to the Nick software on occasion, but maybe more for personal projects or experimentation on individual files. I think it’s safe to say I’m not going to start applying filters regularly to my images by default, probably only when a client requests it.

 

 

Proud to be shortlisted

It’s rare for me to enter photographic competitions; for a start there aren’t that many I feel qualified to enter, and when you strip out the ones with dodgy terms and conditions this narrows down the options even further.

But last year I decided to enter the British Life Photography Awards, a competition which celebrates British life in its many, varied forms. The photos don’t even have to have been taken in the year of the competition, which is some help to me, though most of my catalogue wouldn’t fit the criteria of the competition.

I entered a small selection of photos including my portrait of Donald at the local tyre fitter’s shop and a few from my Standerwick series which studied the life and work of the farmers, traders and auctioneers (as well as the animals) at Frome livestock market.

Out of the set I submitted, one did get shortlisted, though sadly it didn’t make the cut for the final rounds. But still, it’s been many years since I entered any competition at all and I was pleased to even get shortlisted.

The BLPA competition itself isn’t free to enter, but the fees are reasonable and the T&Cs don’t grab complete control of the entries, so I very much hope to be entering again this year. I’ll also be on the lookout for other competitions with similar aims of simply recognising good photography because it can be a great way to give myself more motivation to take pictures of the subjects which interest me, push me to be more technical and “pure” in my approach and hopefully will give me something to crow about when I win!

 

No Snow Now

We’ve not had a real Winter for a few years now; no prolonged, hard frosts or heavy snow falls, but then I think snow fall has always been a bit special in England (unless you live north of the Watford Gap, in which case you probably spend most of your year digging your car out of 6ft drifts). That’s why when it does happen, everyone tweets about it and all transport grinds to a halt.

So when I got my first, ancient photographic portfolio down from the attic the other day, I was delighted to stumble across this snow picture which I must have taken circa 1988 when I was freelancing for The Bath Chronicle.

It must have been a slow news day when the flakes started to fall and I recall being sent out in rather un-promising conditions to go and get a photo to illustrate the “blizzard”.

The snow really was rather light, so I had a bit of a heavy heart, but as I made my way to Victoria Park in Bath, it started to get rather heavier. I recall this would have been mid-morning and the deadline for the last edition of the paper would have been imminent, bearing in mind I had to get back to the office, process and print my photos and get them to the subs desk before I missed the last deadline.

Thankfully, by the time I got to the park there was a decent covering. At least enough to show it had snowed, even if it wasn’t a white-out. I remember lifting my camera to frame the scene and being vaguely aware of the sound of a cyclist coming up behind me. I didn’t have time to look round, so just waited for them to pass into my frame, which is when I got this frame.

From memory I believe I took two or three more pictures in quick succession, but the first one was the best.

Happy that I had something I dashed back to the office and got the print to the desk on time.

Sadly I don’t have the cutting, so I can’t say which page it appeared on, but I do remember there was a letter from a reader a week later saying how much they enjoyed the photo. Bearing in mind they had to write and post a letter rather than just clicking a Like button and saying “wow” I was very pleased to have got some appreciation for the photo.

It’s not a super-dramatic weather photo, but I still like how I lined it all up and got lucky with the extra element of the cyclist. Even better that she was all wrapped up in black on a black bike, which just adds to the atmosphere of the scene.

Well now that Winter is over and we’re into spring, maybe I’ll get a good, contemporary monsoon-style downpour photo soon. Something for people to Like and say “wow”.

Keeping Organised

Any freelance will tell you that there is a great deal of admin involved in keeping things running smoothly. As a photographer one of the more critical elements of my admin, apart from making sure I keep my accounting up to date, is to ensure my photo archive is accessible.

By this I mean that if I need to look up an assignment I shot a decade ago, this shouldn’t be an exercise in rummaging through a suitcase full of random CDs, DVDs and hard drives hoping to find the one I need (and keeping fingers crossed that it hasn’t become damaged and un-readable).

Since I went digital in 2000 I’ve kept a catalogue of every assignment I’ve ever undertaken. It’s a simple piece of software which I use to record each job. It pulls keywords from the captions I’ve written to the image files, so when I go to search I just need a place or person’s name or something relevant to the assignment and the catalogue will return thumbnails of any pictures with matching keywords.

When I click on a thumbnail the software tells me which disk or drive that image (and therefore the rest of the job) is stored on. Since all my storage is kept in strict order it’s easy to find any job pretty fast.

The software, called Media Pro, has changed little over the years; I can’t remember who developed it because it has been owned by various companies including Microsoft. It’s now owned by a company called Phase One and I have to say it’s been brilliant.

The beauty of its simplicity is that even when Phase One took it over I didn’t have to start all over again, re-importing every job from the last 15 years. I just had to buy a new licence to use Media Pro, and the software automatically recognised my catalogue file.

Now you might be wondering why I’d bother to bore you with all this back-story, but the simple fact is that clients occasionally need me to relocate a job from a few years ago (and they’re often on a deadline when they ask me to do this) and my ability to reach back, find older work and resupply the images as needed is a valuable part of my service.

Of course this facility requires admin time, reliable storage and very occasionally a little extra cost in paying for a new licence, but I take these factors into consideration when setting my fees.

When you’re looking to hire a photographer it’s well worth checking what their storage and archive policies are; how long do they store images for? Do they have a system for retrieving long-forgotten jobs at short notice? Is their archive duplicated and held in different locations to protect against loss through flood, fire or theft?

No one can 100% guarantee to keep everything for ever, but I’ve kept my system safe and accessible for over 15 years now. I wonder how many other photographers can say that?