On Your Marks for Auction

Remember my post the other week about how it isn’t all about the gear? Well here’s a perfect example of that theory.

I have to confess, I don’t know a huge amount about the work of the American photographer Mary Ellen Mark (she passed away in May of this year), but I knew the name and now know a fair bit more about her since I can across the story (via Petapixel) about one of her cameras going for sale on Ebay. Mary Ellen’s estate has put the camera up for auction partly to raise money for American Red Cross, but presumably also to raise money for themselves.

I don’t know why they want or need to sell it; perhaps they’re looking to dispose of some assets in order to cover death duties and protect her archive. Whatever the full story is, speculation seems a little pointless.

Screen shot of the Ebay listing for Mary Ellen Mark's Nikon FM2 camera with 28mm lens.

What strikes me though is that if you look through her archive of work and understand that she counted People Magazine and Life Magazine among her clients, the Nikon FM2 (which we’re told she probably used for these clients) is an incredibly basic camera. No whistles, no bells, yet her work is clearly that of someone who could interpret a scene in an engaging way, but with the minimum of camera gear.

That isn’t to say that there aren’t photographers today, with highly sophisticated digital cameras, working in an equally simple but effective way. I know there are, but as I alluded in my earlier post, there is often too much emphasis on camera features and not enough on just getting the technique and style down and telling a good story.

Whether this particular camera has collectible value simply due to its provenance is also an interesting debate to be had. The FM2 was a Japanese, mass-produced camera and you can pick one up on Ebay for less than £200. Bidding on Mary Ellen’s camera has (at the time of writing) already exceeded $2,200.00, so clearly there are interested collectors out there. My instinct tells me her estate view this camera as not central to the story of her work and that her more exotic cameras will remain with them. Again, pure speculation.

Of course whoever buys it will be sorely tempted to put a film through it, assuming it’s still in working order. If it was me I don’t think I could bring myself to do it unless I knew my shots were going to be iconic (I know that’s a bizarre constraint and I can’t really explain it). But then would it be sadder just to place it in a cabinet for display? Well I’m happy to say I can’t match the bids, so that particular quandary won’t be troubling me. If you happen to buy it, do let me know how it goes.

Tweaked Fees

Those of you familiar with my pricing structure will be aware that it’s based around the gallery delivery service, whereby I upload photos to the client’s gallery and the client gets to download what they need, when they need it. They can request access for their colleagues or designers – anyone who requires access can have it, but the gallery always remains secure to the client.

This service has been running incredibly well, but it occurred to me that the most basic package, Gallery Essential, was basically a waste of space on my website. Nobody used it because it was designed back when the economy was going in reverse. The idea was a business could get photos taken and held in the gallery for a very basic fee and then they would just buy individual images as and when they needed them and budget allowed.

Screen grab of Tim Gander's photography fee structure.

A new structure to help more clients

However, it became clear to me that most businesses want at least a basic set of images back from a shoot for immediate use and were always willing to upgrade to either Gallery 30 (now renamed Gallery Standard) or more commonly to Gallery Unlimited, which is by far the most popular package.

The other issue this presented was that it left me no obvious place on my website in which to inform potential clients that a package was available for shoots lasting just an hour or two. I hope I’ve fixed this now by replacing Gallery Essential with Gallery Starter, which gives a client up to two hours on-site for £250 and with unlimited image downloads.

The reason I don’t limit the number of image downloads on this most basic fee is because a typical two-hour shoot will be booked for covering a small to medium PR event or a short portrait session. The numbers of images taken by the end of this kind of shoot shouldn’t result in an unreasonable amount of post-shoot editing time, which is built into all my fees.

I still have limits on the Gallery Standard package because in half-day and full-day shoots the image numbers climb rapidly, and really these larger packages are aimed at different requirements.

In addition to the new Gallery Starter I’ve increased the number of image downloads included in Gallery Standard, and yet most clients will still want the sheer simplicity of Gallery Unlimited. It’ll be interesting to see how these changes work, but if you have any (sensible) suggestions, I’ll be happy to consider them. You know where to find me!

Sorry!

I had planned a post this week, but events overtook me. I hope to be back on track next week. In the meantime, here’s some music.*

 

*Nope, no music here.

Blog Hiatus

I know many of you look forward to reading my articles, so I must apologise that there was no article last week and there won’t be one this week. I’m not sure what’s happened, but work has really taken off and left me with no time to write!

Normal service will resume once I can grapple my schedule to the floor and get more organised.

In the meantime, here’s a pretty landscape photo for you to enjoy 🙂

Landscape photo taken from King Alfred's Tower

Normal service will resume…

I must apologise that my blog postings have become rather sporadic of late. In addition to my work as a male pole dancer, I’ve been super-busy as a photographer these last few weeks and it eats into the time I’d normally spend cobbling stuff together. Next week I will be away shooting a conference – maybe an article will present itself from that.

With Christmas looming fast, it may be New Year before things get back to normal, but do keep your eyes peeled as I have a few subjects I’d like to address in the coming weeks.

Thanks to all my loyal readers for your patience. I hope you’re all well and not missing me too much 😉

Tim

Blog about no Blog

Hello to all my loyal readers!

This is just to say that this week’s blog isn’t going to happen because I’m away on a commercial photo assignment until next week.

I’m sorry to disappoint you, but the assignment should provide good blogging fodder for you to look forward to, so I’ll be in touch once I’m back!

Sorry for any inconvenience this break in transmission may cause.

Tim